Jon’s Blog

Lessons from an Egg Farm: Increase Your Revenue, Have More Free Time, & Get More Customers Using Accelerators

I recently interviewed an owner of a chicken farm who used one piece of advice that improved their production and efficiency by 1500%. Best of all, what she learned is directly applicable to every business. Even yours. I want to tell you about my daughter, Jenna, and her Kansas farm which has about 1,200 egg-producing chickens. The eggs from...

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Use QR Codes to Boost Customer Walk-by Purchases

Use QR Codes to Boost Customer Walk-by Purchases

Derrick Roberts, owner of Pop Around the Corner in Denison, Texas (www.poparoundthecorner.com) is shipping popcorn all over the country during the Covid-19 outbreak. But he’s also making it easier for customers walking by to know what he carries and making it easier...

Simple Steps to Create a Successful Viral Video

Simple Steps to Create a Successful Viral Video

Jenna Shaffer, Programs Marketing Manager and National Product Expert with Constant Contact, explains to Jon Schallert, how with minimal effort, she created a video for her family's restaurant that went viral during the Covid-19 crisis. https://youtu.be/tQOzVrfzSB4

How to Avoid Negative Thoughts During a Crisis

How to Avoid Negative Thoughts During a Crisis

Stuck in COVID-19 isolation, it’s easy to veer into the deep end of negative thoughts. Many of us are dealing with profound, real-world challenges such as job loss, health crises, and protecting our children. The reality of the situation is difficult enough, but when...